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Uma Kannappan and Bruce Levinson | Global Product Director, e-Content and Vice President, Client Engagement
“By 2022, e-commerce will claim an average 10 percent of all CPG sales,” according to the data analytics firm IRI. “CPG compani...
Eleanor Dake and Amy Small | Director of Client Engagement and Group Creative Director
Go beyond your brand’s core messaging to surprise and delight. The most engaging brands break through the statistics to reach a...
Michael T. Fox | Director of Client Solutions
All brands will be affected by SmartLabel™ — the largest connected pack initiative. Learn how to leverage the technology to enh...
Karin E. Bauer and Teresa Diehl | VP, Client Services and Associate Creative Director
How can you win empowered healthcare customers? Learn how to tap into emotional motivators to create meaningful connections bet...
Owen Pratt | Creative Director
Photographic storytelling is far more than an image. It’s a fresh brand impression captured inside the mind’s eye of the consum...
Jim Flannery | Senior Executive Vice President
Today’s consumers are demanding more information about the food, beverage, personal care and household products they buy. Now y...
Meghan Stasz | Senior Director for Sustainability
“When in doubt, throw it out?” The problem is, consumers in doubt throw out 30 to 40 percent of the food they buy, often becaus...
Rachelle Sokan | Engagement Manager, Client Solutions
A customer journey is a series of interactions a customer experiences with a company or brand to complete a specific goal, such...
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