On-Demand Webinars

Wednesday, March 24, 2016

Four Strategies to Apply When Your Labeling Can’t Fail

Stephen Kaufman | Chief Product Officer

BLUE Software

Packaging and labeling errors account for more than half of product recalls. And the time spent identifying and correcting these errors is the biggest cause of pharma products not shipping on schedule. From brand artwork, to package inserts, to serialized codes, a pharma product that can’t fail demands processes that help you get everything right the first time. Learn how to:
- Collect and analyze rejection reasons
- Refine management to aim for “right first time” results
- Use auto-compare tools to ensure consistency of graphics and copy
- Future-proof your processes
## About the Presenter: ##
Stephen Kaufman is one of the founders of BLUE software and serves as Chief Product Officer, directing BLUE’s vision and roadmap. A graduate of Northwestern University, he has served in various roles focusing on the development and deployment of technical platforms that support digital graphics management and e-commerce applications for product and brand marketing. Stephen has extensive experience speaking at industry events to key clients including P&G, GlaxoSmithKline, Campbell’s, Nestlé, Colgate and Coca-Cola. He serves on the Board of Directors of Idealliance, dedicated to enhancing efficiency and speed of information across the end-to-end digital media supply chain.


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