Thursday, March 26, 2015
A Taste of the Future: Highlights from the 2015 Winter Fancy Food Show
Nanda Sibol | Senior Director, Brand Strategy
This year’s Winter Fancy Food Show ushered in a host of sophisticated and refined food, snacks, and beverages catering to modern consumers’ more cultivated palates. We invite you to tune into A Taste of the Future: Highlights from the 2015 Winter Fancy Food Show for our take on what lies ahead and how trends spotted at the show may inspire and inform future innovation, product development, marketing, and packaging design in categories beyond food. This year’s Winter Fancy Food Show offered a glimpse at the future of specialty food and beverage. As consumers develop increasingly sophisticated palates, new trends are arising to meet their changing needs. What opportunities do these trends present for your brand?
## About the Presenter: ##
Nanda champions driving performance through strong brand building. She believes winning in the marketplace requires an understanding of business objectives, a robust strategic assessment and deep consumer insights. As Senior Director, Brand Strategy at Anthem, she enjoys engaging and collaborating with clients to solve their business and brand challenges. Nanda brings over 20 years of experience in strategy consulting, market research, brand marketing, and general management. Prior to Anthem, Nanda was a Marketing Director at Diageo Chateau & Estate Wines, where she led the premium wine portfolio and also served as head of strategic planning. Earlier in her career, she worked for The Gillette Company, Information Resources, Inc. and Braxton Associates. Nanda has an MBA from the Kellogg Graduate School of Management and a B.S. from Brown University.